What you need to know about the latest communication psychology and design research -- embodying applied psychographics, psychodynamics, NLP, EMDR and other emerging sciences. with Harold Finkleman

PROBLEMS ...
What we NEED TO KNOW
...excerpts from the workshop

NEUROLOGICAL: (click for example)
"How colors and screen layout affect our capacity to process what we see, and if we think."
PHYSIOLOGICAL:
"How our experience with computers has physical consequences such as stress. Stress kills."
PSYCHOLOGICAL:
"Computer depression and internet addiction hurts both family life and workplace performance."
INTELLECTUAL:
"How 'what is' becomes replaced by 'what is available'. 'Search' is no substitute for 'research.'"
PSYCHOPHYSICAL:
"We have words that hurt and words that heal. We can also also use colors, textures, symbols ...."

SOLUTIONS

HOME

WORKSHOPS

"You can design a presentation so targeted people will read and remember it,
while others might be repelled by it, find it disquieting or not see it at all"